See what’s hidden inside

Revealing what is hidden behind the shell

Inside out intelligence for transparent decision-making

Transforming the poultry industry to become more efficient, humane, and sustainable

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APPLICATIONS

Inside-out knowledge for the poultry industry

The Genus product family uses AI-powered MRI to scan and classify eggs non-invasively. It is fast, accurate, safe, and works for all breeds.

In-ovo sexing

Our non-invasive, fully-automated, and intelligent technology identifies the sex of a hatching egg before hatching with precision. This is how we help end male chick culling and foster a more ethical, efficient, and transparent future in poultry farming.

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Fertilization status detection

Boost hatch rates and free up to 20% more incubation capacity with precise fertilization detection before incubation, enabling smarter use of resources, improved efficiency, and a more suitable approach to poultry production.

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Benefits

Transforming poultry production with inside-out intelligence

Increase hatchability

Remove unfertilized eggs before incubation to maximize the percentage of successful hatches.

Improve hatch rates

Consistent performance through AI-powered insights ensures high hatch rates.

Reduce costs

Minimize waste and optimize resource use.

Automate workflow

Seamless integration from trolley to trolley, only one operator is required.

How we make it possible

The powerful combination of MRI and AI

MRI sees inside. AI understands what it sees. Together, our AI and MRI translate complex biology into simple, actionable intelligence - non-invasively and at an industrial scale. This combination unlocks a new level of transparency in decision-making for a healthier, more sustainable world.

Our partnership with Vencomatic Group

The Vencomatic Group has been a cage-free specialist for the past 40 years, offering unique solutions across the entire egg value chain. Combining hatchery automation with advanced technology, the Genus system integrates Orbem's AI-powered imaging with Vencomatic Group's automation equipment, creating a reliable and non-invasive solution for real-time egg classification and sorting.